How to write an attractive article?

Hey,guys

How to write attractive articles to make some businessmen feel it interesting and have willing to visit our website? I don't determine if it's proper to introduce our products, or an article about problems solution is much better. I want to know everyone here, but I don't know what they need and I want to help them by my best. Please tell me what type of article do you like?

Best wishes,
Nina

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