Should Build links to my homepage or targeted page (sub pages)?

Hi, I have several topics on my site, Should i build link to each of the posts to rank them? Or building link to homepage will do the work for its sub posts?



For example; My site is mainly on downloading antivirus with official promo code/product key (legal). If i have other posts too on "how to.." topic : like how to speed up pc, how to delete IE etc what should i do then?



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