Building an affiliate program for our startup

Hi, guys, I run marketing for a startup. We make B2C multichannel communications widgets (like a better chat popup that also knows how to talk via SMS, VOIP call, Facebook Messenger, Skype, etc) and have a freemium plan. I'm building an affiliate program and have gotten us set up on Tapfiliate.

What do you think is the best way to get affiliates?

Most of our customers are small and medium online businesses, lots of ecommerce but not exclusively. I was thinking bloggers, web developers...

Building an affiliate program for our startup

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