What are Golden Keywords or Long-Tail-Keywords, and why use them?

Hi guys,

I own an SEO services company and I get asked frequently what are "long tail keywords", and why are they better.

Let me explain really quick for those of you who don't know-

Long-tail keywords are longer and more specific KW phrases that visitors are more likely to use when they’re closer to a point-of-purchase. They’re a little bit counter-intuitive, at first, but they can be hugely valuable if you know how to use them.

Lets say i'm...

What are Golden Keywords or Long-Tail-Keywords, and why use them?

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