Idea for creating Adsense Placement Targeting/Custom Channel .

HI , I am new to Google Adsense , want to create an ad unit with Placement Targeting/Custom Channel .However , my website is about Entertainment News similar to http://ift.tt/jgfLt7 but in Chinese Language.
My questions are :
1 ) What language should I write in the settings, English or Chinese ?
2) Since my site content is about entertainment news ...my targeting "ads appear on" should write "entertainment pages" or can be others ?...

Idea for creating Adsense Placement Targeting/Custom Channel .

from AdSense http://ift.tt/1JAVuRd
via IFTTT
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