Someone plagiarizing my ENTIRE website & ideas: what to do?

I've recently run into a really annoying issue and I'd appreciate any advice or feedback. I'm not sure if I have any valid recourse through the DMCA system or otherwise.

I have a successful website that gets lots of google traffic and has been growing consistently.

I recently came across another copycat website who is 100% copying my site and ideas. If you compare the two sites, theirs looks like a cheap Chinese knockoff of mine and it's disgusting. I unfortunately don't feel comfortable...

Someone plagiarizing my ENTIRE website & ideas: what to do?

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