Difference between "new user" and "new visitor"?

I have 32 % new visitors and 0 % new users.



What is the difference?



For a long time, I assumed that users are visitors. As sessions are essentially visits.

Help me understand



This article says "users" are "unique visitors":

http://ift.tt/1zcVXjV



Still don't get the difference between new visitors and new users. It sounds the same to me.



from Google Analytics http://ift.tt/1HUEUHj

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