How do I fix 'Self Referrals' issue in Google Analytics?

Hi,

I've been facing 'Self Referrals' issue in Google Analytics since long now.

Alot of experts have suggested that I should filter the traffic through 'Referral Exclusion List', however, I wouldn't prefer doing it.

I'd like to know the reason what causes 'Self Referrals' exactly?

Below are few points that I'd like to highlight so you could suggest a solution accordingly:

1) I am using Google tag manager

2) All the pages on the website contains GTM code

3) Website have many sub...

How do I fix 'Self Referrals' issue in Google Analytics?

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