Any insights on how to report Attribution

Hi new to the site and was wondering if any of you guys have any experience with the google analytics Attribution tab in GA.

I was wondering what the best practices are and key insights you can take away from these reports. I found a couple that seemed to be good sources but was wondering if there was something I was missing.

http://ift.tt/1sWaksL...

Any insights on how to report Attribution

from Google Analytics http://ift.tt/1zIxk3J
via IFTTT
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Thanks for your comment